Release Date: 28th January 2010

For the first Dubai shopping event of the year, Jacky’s Electronics is bringing Samsung LED technology, the latest technology in TV viewing, to customers during the Dubai Shopping Festival from 28th January to 28th February 2010.

Partnering with Samsung Gulf Electronics, Jacky’s Electronics is giving DSF shoppers a chance to take home 120 Samsung 40” LED TVs including more than AED2 million worth of bundle product offers. Redefining modern TV viewing, customers purchasing products worth AED250 in all Jacky’s outlets in Dubai during the entire DSF period are qualified to join the raffle.

“Jacky’s name has been synonymous to innovative and pioneering technologies, and we want to ensure that our customers are provided with revolutionary products from the world’s leading brands. We are very pleased to be working closely with Samsung and provide this year’s DSF shoppers with only the best LED TV in the market,” said Jimmy Patel, General Manager, Jacky’s Electronics.

“Aside from the Samsung LED DSF Bonanza, we have rolled out exciting bundle offers across products categories such as electronics, IT, mobiles, appliances and photography. We are also offering Jacky’s Extended Warranty scheme on all products,” he added.

Samsung LED televisions are powered by Global LED Technology that creates images using white LED lights that uses much less energy and offer more precise control of colour, contrast and clarity. It is placed on the side next to the frame making exceptional slim TV a reality.

“The Dubai Shopping Festival is a great time for us to interact with our customers, and we are excited about partnering with Jacky’s on this promotion as it allows us to share one of our most innovative products with our consumers,” said Ram Modak, General Manager, Digital Media Business, Samsung Gulf Electronics.

“Embraced by consumers for their unmatched picture quality and slim design, and praised by reviewers for their technological innovation, Samsung LED TVs have been recognised as a ‘new species’ of TV that drove consumer demand, retailer performance and the overall TV market upward since their launch last year,” added Modak.

Jacky’s is also giving away Targus laptop bags, Apple iPod 8GB Touch and AED50 gift vouchers for any purchase of digital & video cameras and smartphones. Special offers and product bundles are also available for TV products and home appliances along with a chance to win notebooks, 32” LCD TVs and hard drives from Samsung and gift vouchers worth AED100, AED200 and AED500.

Customers can also stay updated with the latest deals and promotions from Jacky’s via www.twitter.com/jackysuae on Twitter, as well as on www.facebook.com/jackysuae on Facebook.

About Jacky’s Electronics:

Jacky’s Electronics opened its first retail showroom in Deira, Dubai in 1988. Since then it has grown steadily and today has 13 outlets across the UAE.

During March 2009, Sharjah City Centre has given the ‘Best Electronics and Telephone Accessories Store’ award to Jacky’s Express, whilst for the second year running it has been voted ‘Best Electronics and Entertainment Store’ by the Mall of the Emirates. Additionally, Jacky’s Electronics was recognised for its ‘Outstanding Performance in 2008’ by Sony Vaio in February 2009.

Last March 2008, Jacky’s Electronics was awarded the ‘Best Retail Company of the Year Award’ in the region’s first IT Channel Middle East Awards. During the same year, Jacky’s scooped the ‘Best Electronics and Entertainment Store’ award for Jacky’s Express at the Mall of the Emirates Retailer’s Annual General Meeting. Jacky’s Electronics also received the ‘Best Electronics and Entertainment Store’ award from the Deira City Centre Annual Retailers.

In June 2007, Jacky’s was recognised as the ‘Best Service Performance Outlet’ in the electronics category by the Dubai Service Excellence Scheme instituted by the Dubai Chamber of Commerce and Industry. It is also a member of Dubai Quality Group. Jacky’s is the only electronics company to be awarded ‘Superbrand’ status four times in a row by the UAE Superbrand Council.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices across 61 countries, the company consists of two business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com

For further PR information: Rose Manaog, Action UAE, Dubai, UAE. Tel: +97143902960; Fax: +9714 8161; Email:rose.m@actionprgroup.com/For further retail information: Jacky’s Retail Office Tel: +971-4-2236-344; Fax: +971-4-2821-474; Email: retail@jackys.com/