The only true hybrid solution, equally strong in both rigid and flexible.
Achieve amazing colors on both rigid and flexible
With the HP Latex R Printer Series, you can transform any rigid or flexible substrate with amazing colors. And with new vibrant HP Latex color gamut on rigid, you can transform new substrates to set yourself apart from your competition.
Expand your offering with the glossiest white1
Whites that fade to yellow are becoming a thing of the past with white HP Latex Ink,1 an industry breakthrough. With the HP Latex R Printer Series, you can transform your business all while adding value to new applications.
Increase your productivity with smarter printing
Smarter printing designed for more productivity2 and more new business. With the HP Latex R Printer Series, you can maximize uptime and meet production peaks—without compromising quality. A printer with proactive alerts and preventive services.
HP Latex R Printer Series
Say yes to short runs and create high-impact customized packaging with a short-run printer. Flexible HP Latex inks allow superb bending and folding without cracking allowing for thermoformed printing as well.
Thermoforming Expand into high-value applications and give your point of sales applications an extra dimension with thermoformed prints, amazing colors, and the glossiest of whites.1 Achieve the same look across rigid and flexible campaigns using one technology and say goodbye to print and mount.
Retail Printer Expand your business into high-value applications with amazing colors and the glossiest of whites1 with a poster printer. No print and mount—one technology provides color uniformity across campaigns—and durable, flexible HP Latex Inks make lamination easy for durable indoor signage.
Outdoor Signage Printer Create amazing signage with durable and flexible water-based HP Latex Inks that provide high adhesion and outstanding scratch resistance,3 so you can assemble and cut without chipping, and laminate with ease.